| 1 |
Digital Marketing ROI, Social Media Platform Effectiveness and Content-Platform Engagement Matrix for Indian Consumer Brands
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Preethi Nair, Aditya Venkatesh |
1-4
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| 2 |
Supply Chain Resilience, ESG Integration and Post-Disruption Recovery in Indian Manufacturing
|
Ramesh Krishnamurthy, Nandini Sharma |
5-7
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| 3 |
Mandatory Board Gender Diversity, Women's Leadership Pipeline and Firm Performance
|
Dr. Ananya Krishnaswami, Meera Venkatesh |
8-10
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| 4 |
Mergers and Acquisitions, Shareholder Value Creation and Post-Integration Performance in the Indian Banking Sector
|
Pooja Pant, Imran Ansari |
11-13
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| 5 |
Hybrid Work Models, Employee Engagement and Organisational Performance in the Indian Information Technology Sector
|
Harsh Chaudhary |
14-16
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| 6 |
Fintech Adoption, Financial Inclusion and Household Wellbeing in Rural India
|
Rahul Tiwari, Priya Bhattacharya |
17-19
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| 7 |
Organisational Agility, Innovation Management and Startup Ecosystem Performance
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Dr. Nitin Sahasrabudhe, Priya Menon |
20-22
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| 8 |
Green Marketing, Consumer Sustainability Premium and Greenwashing Detection
|
Sneha Sharma, Rohit Pandey |
23-25
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| 9 |
Blue Ocean Strategy, Competitive Repositioning and Sustained Value Creation in Indian Sunrise Industries
|
Rajesh Patil, Smita Garde |
26-28
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| 10 |
Hospital Operational Efficiency, NABH Accreditation and Patient Satisfaction in the Indian Healthcare Sector — A Multi-Level Analysis
|
Reinhold Gruen |
29-31
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| 11 |
Agricultural Value Chain Transformation, Farmer Income Enhancement and the Role of e-NAM, FPOs and Contract Farming in Rural India
|
Gopal Krishnaswamy, Ramesh Reddy |
32-34
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| 12 |
Audit Quality, Earnings Management and Corporate Governance in Indian Listed Companies
|
Priyanka Bose |
35-37
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| 13 |
Gig Economy Growth, Platform Worker Well-being and Social Protection Gaps in Urban India
|
Arjun Seshadri, Kavitha Iyer |
38-40
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| 14 |
FDI Determinants, Make-in-India PLI Scheme Performance and China+1 Manufacturing Relocation in the Indian Industrial Landscape
|
Vivek Sinha, Anjali Mehta |
41-43
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| 15 |
Behavioural Finance, Investor Sentiment and Market Anomalies in Indian Equity Markets — Evidence from Nifty 50 and BSE Mid-Cap Indices
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Vinod Srinivasan, Kavitha Ramesh |
44-46
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| 16 |
Strategic Leadership and Organizational Performance: Empirical Evidence from Indian and Multinational Corporations
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Arjun Raghavendra, Nidhi Sharma, Samuel Osei |
47-53
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| 17 |
A Multi-Level Framework for AI Adoption in Health Care: Integrating Behavioral, Organizational and Ethical Perspectives
|
Syed Kavish Ali |
54-71
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